Maraya, a multi-purpose event and conference center housed in AlUla’s Saudi government, hosted the world’s largest gathering of the most creative minds at the 2nd Hegra Conference of Nobel laureates and their friends from June 3rd to 5th. 2022. The event brought together 10 Nobel Prize winners, including Lech Walesa, former President of Poland and Nobel Peace Prize Laureate, along with the winners of the King Faisal International Prize, the King Salman Prize for Disability Research and Loyal-UNESCO Prize for Women in Science and Pulitzer Prize Winners. The theme of the main event was “An opportunity to make critical decisions at critical times” and participants will announce their recommendations during the conference in the coming days, with the aim of motivating decision makers around the world to take the necessary actions to maintain security and development of mankind in the twenty-first century.
Maraya has also recently hosted international music events for world-renowned artists, including Lionel Richie, Alicia Keys and Andrea Bocelli; Contemporary art exhibitions and business events like the GCC 2021 Summit and the first Hegra Conference of Nobel laureates and their friends in 2020.
The beauty secret of “Mirrors” AlUla
The mirrors reflect the beauty of the stunning rocky Wadi Ashar, home to ancient kingdoms dating back 7,000 years. This architectural marvel was designed by Italian architects in Gio Forma and was named the largest reflective building in the Guinness Book of Records in 2020.
The mirrors have a 26-meter-high stage with a capacity of 582 seats, in front of a giant retractable window of 800 square meters that can be opened in nature, seamlessly combining environment and entertainment. In addition to the auditorium, Maraya has a ground floor and three upper floors, with flexible spaces and facilities. The ground floor contains two large halls with a capacity of 500 and 600 persons respectively, with another hall that can accommodate 200 persons. The ground floor also contains a VIP room for up to 100 people.
The first floor offers VIP rooms with spaces from 75 to 100 people and the Royal Suite, which can accommodate 12 people. While the second floor offers facilities and conference facilities, ranging from 50 people to 300 people, with space for sound equipment and production space. As for the third floor, it offers a luxury restaurant with an indoor capacity of 120 people, an outdoor restaurant for 80 people and a rooftop terrace of 1005 square meters. Finally, Maraya Social Restaurant opened in October 2021 until the end of March 2022 under the management of English chef and restaurant owner Jason Atherton. Chef Atherton owns and operates three Michelin-starred restaurants worldwide. The social restaurant Maraya offered a menu that is a mix of local Arabic dishes and European options. It is scheduled to reopen soon.
Between trade and the exchange of cultures
Historically, AlUla has been at the crossroads of civilizations for thousands of years, and is now being revived as an important destination for trade and the exchange of cultures and ideas. AlUla’s wonderful heritage and landscapes allow great minds to converse in a destination that promotes deliberate exchange and innovation.
From the first UNESCO World Heritage Site in Saudi Arabia to Hegra, the ancient city of AlUla and the ancient heritage sites of Dadan and Jabal Ikma, AlUla is emerging as a new destination filled with the momentum of ancient history and a passion for dating. minds.
AlUla also introduces an exciting new option for meeting planners with a range of authentic pre- and post-event experiences, emerging as a whole new destination for the global business event industry.
The governor is known for its rich history, hospitality of locals, stunning scenery and mix of outdoor and indoor spaces and environments, which inspire visitors for business events. AlUla is also home to a variety of restaurants serving traditional and international cuisine available year-round. with various vegetarian options on request. .
In terms of accommodation options, AlUla is home to stunning resorts set against the backdrop of desert canyons and valleys, such as Habitas AlUla, a sustainable destination in Wadi Ashar, where the country’s ethic is to offer an inspiring diving experience human connection and the pursuit of nature. The “Caravan by Habitas” experience offers a unique stay for nature diving lovers. The caravan site makes it possible to organize events as it is a camping site surrounded by open sand dunes and can be customized to suit different events.
While at Shaden Resort, nestled in a desert valley near the famous Al Ulla Elephant Mountain, guests can choose from a variety of room types, including two-bedroom villas with a private pool. Spaces that can be provided for business events include a meeting room for up to 120 people and PVC tents that can be temporarily built in different areas within the resort to accommodate different events.
It is also possible to arrange a business lunch or dinner at the Al Badia restaurant in Schaden. More hotels are set to open in the coming months and years, including Banyan Tree Resort AlUla – a 5-star luxury hotel in Wadi Ashar that will open in October 2022.
Access to the highest
Al-Ula International Airport receives weekly flights from Riyadh, Jeddah and Dammam, with a flight duration of less than two hours. While two direct flights from Dubai make arriving at AlUla easy and accessible. Work is also underway to add more flights to Al-Ula from major international airports, which will contribute to making the destination more accessible. AlUla offers a wonderful gateway to the rich culture of the Arabian Peninsula and with the addition of its developments, AlUla will become a major destination for business trips and events in the coming years.
Follow more: Only 58 women have won the Nobel Prize since its inception versus 888 men: Why?