“Design for Hope” creations embroidered with love and precious stones

The designers participating in the “Design for Hope” exhibition, which closes today at the Women’s Club in Dubai, expressed their happiness to participate in the seventh edition of the exhibition, which is organized by the “Al-Manal Humanitarian Initiative”, with the aim of providing good and humanitarian work in coordination with a group of humanitarian programs outside the UAE.All of its revenue this year will be donated to the eye health care program implemented by the Noor Dubai Foundation in Katsina State, Nigeria.

Fashion designers presented through the exhibition the latest fashion in abaya designs, especially contemporary ones and light colors, while four jewelry stylists worked to present their most prominent creations of yellow gold, colored stones and diamonds.

Designer Hessa Al Hashemi from The Cousins ​​Design said: “Participating in the Design of Hope Fair adds a lot to the designer, especially as it carries a lofty goal, as it contributes to helping women and students around the world,” adding Emirates Today: “Introduce through participation.” A group of abayas designs that belong to our latest collection and what distinguishes them is that they are bright colors and have cuts that make them light pieces, in addition to hand embroidery that stands out in detail. ”

Regarding this season’s trends, Hessa stressed that abayas are definitely subject to fashion, but what governs them most are the colors, explaining that women have started to move away from black a bit, as they leave black abaya permanently and official. cases, and the girls turn to bright colors and patterns, noting that they tend towards calm colors and stay away from the gloomy abaya patterns.

She stressed the importance of participating in the Design Exhibition for Charity Hope, as she was one of the stylists who took part in the trip to Senegal in the previous edition of the exhibition and was keen to attend again.

daily cuts

As for the gold stylist, Somaya Bakkar, she has worked to present a collection that relies on the geometric shape, as she participates in the exhibition with a set of pieces that can be described as everyday and simple, but that carry a lot of history. The designs depend. mainly in gold, with the use of geometric shapes, in In addition to precious stones and diamonds.

She said she exhibits a set of jewelry she made in collaboration with Tajrid, which was founded by stylist Sarah Al-Harbali and formed a set of designs containing words from the Holy Qur’an or small fences designed in the shape of of sound waves. Somaya also introduced the heart shape with geometric shape, emphasizing that this design has a special shape, which is more attractive to the audience, because the drawing of the heart evokes happiness in the soul, and is one of the main groups presented in the brand. And for her presence at the Design for Hope exhibition, the gold stylist confirmed that it is one of the most beautiful participations, as it serves a humanitarian cause and goes to the benefit of the good.

by two generations

For her part, stylist Fatima Al-Mansoori presents a series of pieces for the brand, which she founded with her sister and cousins ​​and belonging to the generations of the nineties and two thousand, so they adopted the collection of two different generations in the designs and ideas presented. She explained that she is working to integrate the classical form with the contemporary one, so that the designs combine heritage and traditional elements, as well as a lot of color fusion, and this is what makes abajas completely out of the ordinary.

Fatimja considered that it is not necessary to be black even when it is for the evening, light, vivid and bright colors can be chosen, which come from the traditional color frame and this highlights the personality of the girl, emphasizing that she tends to retain the characteristic of modesty in abaja, no matter how many cuts used.Or Alwan, given that her participation in the Design for Hope exhibition for the first time is an opportunity to contribute to good service and of the community.

MeSSAge

The exhibition is sponsored by the Dubai Water and Electricity Authority (DEWA). The chairwoman of the women’s committee on this authority, legal advisor Fatima Al-Joker, said that their participation as a platinum sponsor for this event, which aims to serve society and humanity, comes from being a leading authority in social responsibility, thus that it was necessary to contribute to an exhibition that serves noble humanitarian purposes, explaining that this participation is part. It is an integral part of DEWA’s vision for sustainable development. She noted the presence of many successful Emirati women and entrepreneurs in various fields on display, in a wonderful diversity scene, expressing her hope that this will continue well into future sessions of charitable activity.

Fatima Al Joker added that the authority is a model in supporting humanitarian and community initiatives, as well as participating in sponsorships outside the Emirates and in global resonance projects, in a practical implementation of its slogan “for our future generations”, to t ‘proved to the world that sponsorships are important, not only for the present time, but for future generations. She explained that the UAE has established a clear approach to the full support of the global community, so DEWA adopts rational leadership directives in this area and is following these clear and determined steps to send a message to all the world that the UAE is a place of goodness.


human vision

Maitha Shuaib, Director of Corporate Communications at Dubai Women’s Establishment, said: “What distinguishes the seventh edition of the Design for Hope exhibition is that the program that supports it embodies the humanitarian vision of His Highness Sheikh Mansour bin Zayed Al Nahyan campus. Deputy Prime Minister and Minister for Presidential Affairs, Her Highness Sheikh Manal bint Mohammed bin Rashid Al Maktoum, President of the Emirates Council for Gender Balance, President of the Women’s Foundation in Dubai and President of the Dubai Ladies Club. In this edition we have collaborated with the Noor Dubai Foundation, and all proceeds from the exhibition will be from the designs of dresses dedicated to the treatment of 50,000 students and the eye health care implemented by the Noor Dubai Foundation in Katsina, Nigeria ”, noting that the exhibition, which from its inception in 2013 until today, has contributed to the provision of initiatives and support in the field of health and education.

She added: “What distinguishes the seventh edition is the participation of 17 stylists from the UAE, who all donated their designs to charity, and the awards are symbolic, in addition to the presentation of jewelry at the exhibition, as four stylists in jewelry sector. are participating, who will share 25% of their profits, and participated in the exhibition from the beginning. There are 150 female designers and most of the female designers in this course have participated in previous courses and this is proof of his success. ”

Somaya Bakkar:

“Our presence at Design for Hope is one of the most beautiful contributions, as it serves a humanitarian cause and goes for good.”

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