- 30,000 participants and 1,500 exhibitors from 150 countries
- Innovation, sustainability and creativity are the main themes
- Explore transportation, hospitality, events and attractions
- Leaders of the travel and tourism industry are shaping the future of the sector
The 29th edition of the Arab Travel Market witnessed the participation of more than 23,000 visitors; Where industry leaders gathered at the World Trade Center in Dubai to shape the future of international travel and tourism.
Danielle Curtis, Director of Exhibition, ATM Middle East, said: “ATM 2022 witnessed the participation of 1,500 exhibitors from 150 countries, with a growth rate of more than 100% from year to year; These figures are particularly impressive given the blockages caused by the COVID-19 pandemic that are still occurring in China and other destinations around the world. Moreover, the development of the travel and tourism sector throughout the Middle East region shows no signs of declining; GCC hotel construction contracts are set to increase by 16% this year alone. ”
The value of the Emirates and Saudi Arabia projects accounted for 90% of all regional hospitality contracts awarded in 2021, according to research released by the BNC Network. Colliers International, a real estate consulting firm, has envisioned, through its latest report, awarding contracts for the construction of $ 4.5 billion hotels in GCC countries. al khaliji during 2022, as industry experts emerged on the global travel market scene for a panel discussion on the future of the hospitality industry in the region.
This session was moderated by Paul Clifford, Editor of Hospitality Group, ITP Media Group; The panel discussion included insights from Christopher Lund, Director of Hotels in the Middle East and North Africa at Colliers International, Mark Kirby, President of Hospitality at Emaar Hospitality Group and Tim Cordon, Senior Vice President, Radisson Hotel Group, Middle East and Africa; Judith Toth, founder and CEO of Fiverr Hospitality.
“Companies that get this right will benefit because of course we know how expensive it is to bring new people into our business and it will be even more expensive to lose them,” Cordon said. “I do not think you can talk about the future of hospitality without talking about the future of talent.”
Commenting on the continuing importance of Emiratiization efforts, Kirby of Emaar Hospitality Group said: “Emiratiization aligns with the way we develop our management teams to operate hotels. We focus on leadership at this level to come from within relying on in-house talent; It helps us achieve this as we grow and open new hotels, as it provides opportunities for our current team members to move on to the next higher stage. ”
His Highness Sheikh Ahmed bin Saeed Al Maktoum, President of the Dubai Civil Aviation Authority and Chairman and CEO of the Emirates Group, inaugurated the Arab Travel Market 2022, which lasted for four days from 9 to 12 May.
The opening session was moderated by Eleni Geokos, presenter and correspondent at CNN, and among the speakers at the opening session were: Issam Kazim, CEO of Dubai Tourism and Trade Marketing Corporation, Scott Livermore, Chief Economist at Oxford Economics, and Jochem Jam Slevier, President, Middle East and Africa and Turkey at the Hilton, Bilal Kabbani, President of Industry, Travel and Tourism at Google and Andrew Brown, Regional Director for Europe for the Middle East and Oceania at the World Travel and Tourism Council.
On the opening day of the exhibition the first session was witnessed, Arival Dubai; As industry experts highlighted the role that destination tourism experiences play in shaping the future of global travel and tourism, and later in the afternoon, ministers from the UAE, Jordan, Jamaica and Botswana took to the global stage to discuss the importance of investment. , technology and involvement in promoting the recovery and recovery of tourism.In the Middle East forward as part of the International Conference on Tourism and Investment.
The second day of ATM 2022 without top representatives from Air Arabia and Etihad Aviation Group was joined by John Strickland from JLS Consulting on the global ATM scene to discuss efficiency and sustainability in the aviation sector, and later in the afternoon Paul Kelly introduced by DEA his view on how to communicate with Arab travelers more effectively.
At the end of the second day of the event, the Welcome to the World video sharing platform secured an investment of up to $ 500,000 after winning the Arab Travel Market Draper-Aladdin Startup Competition on the TravelTech stage.
The third day of the exhibition was marked by several sessions that highlighted sports tourism, hospitality technology trends, dining experiences, Metaverse virtual world-based travel services, the role of social media influencers and much more. The World Business Travel Association also hosted two discussion sessions on the third day, focusing on which focuses on sustainability and long-term trends in the business travel sector.
As part of the conference agenda for the fourth and final day of the event, representatives from: Atlas, Wego Middle East and Alibaba Cloud Middle East went to the TravelTech platform to explore how data is changing the airline’s retail sales and speakers shared their knowledge on how to build enterprise-based organizations Data and why companies that successfully use travel data are more likely to succeed in the long run.
The morning sessions on the last day of the exhibition included a session hosted by Responsible Tourism for the World Travel Market on the global ATM scene, which highlighted how to use the latest innovations to promote responsible travel and tourism technology , and at the end of this year ‘s edition of ATMs, the evening sessions included a discussion on the return of tourism to the city and its growth again.
The last day of the exhibition included the awarding of prizes to the famous winners of the Best Stand Awards; Where Saudi Airlines won the best suite design and the best suite awards according to audience voting, while Jumeirah International won the best suite to do business, the extraordinary suite award went to the Department of Culture and Tourism – Abu Dhabi , and Eshraq Hospitality won the award for best new suite, while the award for best suite went to the Travel Tech For TBS / Vbooking event.
Curtis added, “Arabian Travel 2022 has provided an ideal opportunity for the global travel and tourism industry to gather in Dubai and explore the future of our industry.”
“Innovation, sustainability, technology and the acquisition and retention of talent will be critical to its long-term success,” Curtis concluded.