A new high-level experience for travelers with quality and uniquely designed products
Reusable cutlery to reduce waste
Discard disposable plastic
Closed circuit recycling promotes circular economy for all reusable plastics
Abu Dhabi, United Arab Emirates Etihad Airways, the UAE national airline, has unveiled its new economy class cabin furniture and cutlery designed to the highest standards of durability in order to primarily enhance the guest experience and is planned to be launched in the last quarter of this year. The announcement came with the opening of the Arabian Travel Market, a major trade event for the travel and tourism sector, which is being held in Dubai this week.
The airline will greatly enhance its Economy Class experience by upgrading upholstered furniture for all cabins, including the provision of 35 percent larger cushions and 200-yarn cotton mattresses, designed locally in the UAE . Complemented by covers made from recycled plastic while remaining extremely soft, for extra comfort on all trips.
The most distinctive feature of the new dining experience in Economy Class are the recyclable cutlery that is made from high quality plastic, after the elimination of disposable plastic. Serving trays, plates and food lids are included in a closed and regular recycling cycle. This means that at the end of their life the products will be collected, cleaned and then crushed for recycling into new alternative products.
Etihad Airways also offers stainless steel cutlery in its cabins, to enhance the experience and reduce disposable plastics.
It should be noted that Etihad Airways is committed to eliminating 80 percent of single-use plastics by the end of 2022, and this addition confirms the company’s efforts to meet its sustainability targets. The federation also, where possible, switches to local products, which helps reduce the environmental impact of its operations.
In this regard, Terry Daly, Executive Director of Visitor Experience, Branding and Marketing, said: “Etihad Airways is at the forefront when it comes to industry sustainability. After in-depth research and development on our environmentally friendly flights over the years past, we are proud to announce that the first step in a series of improvements in our economy class travel experience.Knowing that our commitment to sustainability can not tolerate high quality products and in-depth study before launching that experience “These innovative new products will enhance the offer we offer to our guests. We look forward to bringing this new experience to our fleet later this year.”
The economy class cabins at Etihad Airways are famous for their spacious seats with individual side head restraints, which give the passenger a comfortable and relaxing travel experience. The company also offers ample seating width that allows up to four inches of extra legroom for any guest who chooses such an upgrade. In addition, Etihad guests can choose to offer the seat in Economy Class for an additional fee, for greater privacy and convenience.
The discovery of the new travel experience comes in the light of a busy year, during which the company launched a new experience for young stars with the theme of Warner Bros. World Abu Dhabi, along its fleet, last February. This was followed by the unveiling of the company’s new Airbus A350-1000 aircraft, which entered service last March and is the first of five other aircraft of the same model to join the company’s existing fleet. The new aircraft has a new interior cabin design, with advanced seats in economy class and business class.
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Note to editors:
Between 2019 and 2021, Etihad Airways operated five green flights that tested a range of operational efficiency and sustainability initiatives across its network of destinations. These eco-friendly flights were conducted under the Greenliner program in partnership with Boeing, and one of the test flights was Brisbane, the region’s first non-plastic single-use flight, on Earth Day 2019. These flights paved the way for the Experience union’s most exciting. Durability on board.
The ITU Sustainability Report for 2020-2021 can be seen at the following link:
The report can also be downloaded directly here.
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