BMW 7 Series … the latest innovations in the digital age

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BMW is leading the luxury car sector in modern cars towards a new era of development and prosperity, adopting innovative technologies in the fields of sustainability and digitalization that are at the heart of the new BMW 7 Series.

This approach is clearly embodied in the new BMW 7 Series, combining the all-electric sedan with the brand’s luxury class fleet. The new car demonstrates how an exclusive driving experience, the ultimate sense of luxury on board and a commitment to durability can be combined.

The new BMW 7 Series offers a variety of engines, from powerful combustion engines, to parallel hybrid systems in harmony in performance and ending with the latest model based on an all-electric engine, for the first time ever.

The new BMW 7 Series features a modern style that emphasizes a number of key elements in its exterior and interior design. The design of the BMW car front in the luxury segment gives exemplary, pioneering features to the brand’s elegance, while maintaining a clear distinction between these models and others in the BMW range. Innovative technological features such as the BMW theater display and the BMW iDrive multi-touch experience powered by the latest generation BMW 8 operating system, as well as the BMW curved screen and automatic parking aids when maneuvering in tight spaces, set new standards for a vehicle . Luxury electric sedan.

The world premiere of the new BMW 7 series will take place in April 2022 and its launch in global markets from November 2022 to form a major milestone in the world of electric cars and heralds a new era that paves the way for the luxury car. sector at the same time.

The new BMW 7 Series supports its mission of sustainable mobility with ambitious goals to reduce its carbon footprint and has represented the 7 Series strategy for its vehicles since its inception. An Emirati company has been supplying the BMW Group since 2021 with aluminum produced using clean solar energy in the Emirates. The company also produces light metal using electricity generated by a solar power complex, located in the Dubai desert. The amount of aluminum from the Emirates company will cover almost half of the annual requirements of the Landshut plant, the only light metal production facility in Europe for the BMW Group, to produce parts for the electric motor installed in the new BMW 7 Series. such as the new BMW 7 Series car heads 7. cylinders, engine boxes and parts for electromechanical propulsion systems, as well as car body parts.

The expressive touches of the design demonstrate the strength of the exterior of the new BMW 7 series, to rise to new heights in the world of luxury and durable cars. The front fascia is designed in a prominent vertical position, with a combination of the large illuminated BMW kidney grille, which enhances the overall impression of the character and its strong presence. The headlights are innovatively and uniquely designed in two identical parts, giving the new Series 7 a very special and distinctive character.

The interior design strikes a pioneering balance between the driving dynamics and travel comfort that characterizes the BMW 7 Series in its latest generation. The interior offers an innovative and wonderful atmosphere to enjoy an extraordinary journey into the world of luxury and creativity in the cabin with the BMW curved screen, a range of digital screens, extra luxurious driver modes, the new BMW interaction bar and modern gears .

The second row of rear seats is modernly designed and spacious, as well as innovative elements surrounding the seat that embody the brightness and sophistication of the new model, such as the BMW theater screen and ultra-comfortable backrests. with exceptional functions to control different positions, giving the cabin distinctive features of luxury and absolute luxury.

The BMW 7 Series range is expanding worldwide to include two BMW M models equipped with electric propulsion systems. The first BMW M760e xDrive was designed with an engine producing 571 horsepower and 800 Nm of torque. The new model will be officially introduced in the spring of 2023. Its electric motor generates a temporary power of 40 horsepower when acceleration is in the “snap” position. The special design of the exterior, interior and exhaust system with the last two pipes embodies the innovative engineering philosophy and performance characteristics of the BMW M with integrated hybrid technology.

The second model will be equipped with the new BMW i7 M70 xDrive, with an all-electric steering system for both engines on the front and rear axles. The second new model will hit the market soon in 2023. The engine generates more than 600 horsepower and a maximum torque of more than 1000 Nm. It is considered one of the fastest BMW models on the road, accelerating from 0 to 100 km / h in less than 4.0 seconds.


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